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How do I share my post?
How do I share my post?

Best practices for promoting your launch elsewhere

Ben Griese avatar
Written by Ben Griese
Updated over a week ago

Sharing Your Post

You’re welcome to share a direct link to your post with your community, friends, or users. However, to ensure a fair and authentic experience for everyone, please follow these guidelines when promoting your launch:

🚫 What to avoid:

  • Mass-messaging users

    • Via email, DMs, or other platforms asking them to upvote

  • Offering incentives

    • Discounts, freebies, or other rewards in exchange for upvotes

  • Coordinated voting efforts

    • E.g., encouraging a group to upvote as part of an organized push

What’s encouraged:

  • Sharing your post organically on social media platforms.

  • Engaging with people who comment on your post to build excitement.

  • Talking about your launch in relevant communities where you’re already active.

Product Hunt’s ranking system considers more than just upvotes.

Authentic engagement – such as forum engagement, launch feedback, and genuine interest – plays a key role in how posts perform.

For more on best practices, check out our Community Guidelines.

When your post goes live, keep in mind:

  • A Hunter's followers do not receive email notifications about the post.

    • This used to happen, but it has not been the case for several years.

  • Maker's followers will receive an email notification if the post is featured on the homepage.

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